Stripe has entered into a multi-year global partnership with the Mercedes F1 team.
Fintech company Stripe announced a multi-year global partnership agreement with the Mercedes-AMG Petronas F1 Team.
As the team's official global payment partner and official partner, Stripe will participate in the team's global business operations, leveraging financial technology to support the team's continuous upgrade of its global financial and payment service capabilities.
Starting with the first race of the 2027 season, the Stripe branding will appear on the team's cars and related assets. The first products resulting from this collaboration will be launched during key events of the remaining 2026 season, initially for the team's retail business.
John Collison, co-founder and president of Stripe, said: “The Mercedes-AMG Petronas F1 Team has built one of the most ambitious and successful organizations in the sport. Behind it lies an exceptional engineering standard and a pursuit of continuous improvement, which aligns perfectly with Stripe’s product development philosophy. We look forward to applying the same philosophy to the construction of financial infrastructure to support the team’s next phase of development.”
Toto Wolff, Team Principal and CEO of Mercedes-AMG Petronas F1 Team, said: “Stripe is one of the world’s leading fintech brands and a key technology company that helps businesses do business globally and achieve growth. When we decided to restructure our business in this area, we wanted to partner with the industry leaders, and Stripe was the only option. With Stripe’s expertise and global reach, we will lay a solid foundation for future growth and drive our business to adapt to a rapidly changing and increasingly interconnected global market.”
Richard Sanders, Chief Commercial Officer of the team, said: “As a participant in a global sport, our business spans multiple markets, currencies, and customer reach channels, encompassing merchandise sales, race experiences, partnerships, and international transactions. Stripe’s platform will help us streamline and optimize these business processes, providing a smoother experience for fans, partners, and stakeholders worldwide.”
He added, "In addition to supporting day-to-day operations, this partnership will provide more flexible financial infrastructure to help us continue to innovate and engage with our expanding global audience."